Showing posts tagged 2012

New Year = New Chance

By robbiewf // January 1st, 2012

Happy New Year, Friends!

So, I was going to write a post yesterday on New Years Eve, reflecting on the year behind us, on the Firsts, the Lasts and the Never-agains…

But then I thought, we’re all inclined to look back anyway, and I’m sure you all did enough of that over the holidays. I’d rather look forward. Because this year is going to be exciting. I’ve got a feeling that we’re on the verge of something great - it’s always after a slump that people soar to new heights. 

We’ve finally made it truly into a new decade, leaving a lot of old global baggage behind. It’s a work in progress, but the page has been turned. I feel it about the world as a whole when I watch the news, and I feel it when I talk to people every day about our work at Ask.  

The oracle of popular culture herself hit the nail on the head:

"Cheers to the New Year and another chance to get it right." - Oprah Winfrey.

Couldn’t have said it better. This is it, friends: Another chance to get it right. I don’t need a list of resolutions, my only goal is working harder to get it right. 

Here’s to a great year ahead. Thank you for being with us and let me know what you think we can do to get it right in 2012.

Much love,

Robbie Waeschenfelder, Director, Marketing

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Is it almost December already?

By robbiewf // November 30th, 2011

Believe it or not, 2011 is quickly coming to a close and 2012 is just around the corner. Which means it’s time for our annual look back on the rumors, gossip and news that captured Ask users’ attention this year. Since people come to Ask with a lot of questions, instead of just search terms, we compiled the top trending questions of the year. Ready?

In a surprise upset, curvaceous queen of the reality TV overshare, Kim Kardashian edged out Justin Bieber to take home the honors for the top trending question in 2011. Guess what they asked? Well, keep reading.

Or, are you more of a viewer than a reader? Then check out our cool little video



Of course Bieber Fever dominated all year, but Kim K. knocked J. Biebs out of the top spot with the her fairytale wedding, followed shortly by a dramatic and (unexpected?) split.

Our #1? Kim Kardashian: Was Kim Kardashian’s wedding fake?

Runner up? Justin Bieber: Is Justin Bieber going to be a dad?


Sadly, nature showed her destructive side again this year and two major disasters took the top two spots for questions most asked about news items.

1.     Earthquake in Japan: How big was the earthquake in Japan?

2.     Hurricane Irene: What caused Hurricane Irene?

Another force of nature, Amy Winehouse, also made the top ten due to her untimely death. The news of Winehouse’s death was heard around the world — transcending the celebrity pages to become one of the biggest news items of the year.


Is it election year? Who can tell these days, but the Democrats vs. Republicans showdown is well underway and a number of notables kept popping up all year.

1.     Barack Obama: Will Obama get re-elected?

2.     Mitt Romney: What is Mitt Romney’s religion?

But the questions we get don’t just identify the most popular figures and events of 2011. For the first time, we took the top questions to predict the headlines of the year to come. Nice.

Based on thousands of questions, we predict 2012… (imagine a drum roll):  

1.     George Clooney wins his second AND third Academy Award

2.     Dr. Oz surpasses Dr. Phil in ratings in a post-Oprah world

3.     Green Bay Packers win Super Bowl second year in a row

4.     McDonald’s adds the McRib to their permanent menu

5.     New York reclaims its spot as top the US travel destination from 2011 leader Orlando

6.     Breakout star of 2011, Nicki Minaj, leapfrogs pop icon Katy Perry in album sales

7.     Pippa jumps onto the list of top ten baby names of the year

8.     Facebook goes public with world’s largest IPO

9.     Tiger Woods retires from golf

And, finally…Will the world end in 2012?

10.   Yeah, pretty sure IT WON’T


Alright. Now we can all go back to braving the cold weather, the shopping madness, the food, the peppermint mochas, the family and the presents. I’ll be right there with you.

Happy Holidays!


Robbie Waeschenfelder, Director, Marketing & Trendy Trend Expert 

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